A new group of directors took over running the club part way through 2004. A new clubhouse was opened at the ground in Easter 2005. The club appointed Peter Davenport as manager for the 2006-07 season but he left half way through the season to be replaced by ex-Witton Albion manager Gary Finley. A strong end of season run saw the club into the play-offs where they were eventually defeated 3-2 by Cammell Laird to an injury time winner.

At the end of the season a new board was appointed with the ambition of reaching Conference level football within 5 years, developing the stadium and a community affairs programme.

The 2007/08 season was spent in the newly formed UniBond First Division North and regrettably the team could not re-produce the form of the previous end of season run and finished outside the play-offs. As a result a new manager was appointed in former Crewe player Steve Pope alongside the vastly experienced Paul Ogden as his assistant.

Following a disappointing start to the 2008/09 season Steve Pope stood down as manager after only four league games. Two weeks later Neil Young was appointed as the new manager, assisted by former Tranmere Rovers and Nottingham Forest player Gary Jones. The team went on a winning streak that saw them rise from 17th to 3rd place, securing two successive UniBond ‘club of the month’ awards for February and March along the way. The team eventually secured a play-off position finishing in 4th position, almost unthinkable before Young’s appointment. This was the clubs highest league placing for many years. Unfortunately, a run of injuries and a recall for influential on-loan midfielder Ashton Taylor back to Tranmere dented the clubs play-off hopes and after a brave effort were eventually beaten away at Newcastle Blue Star on penalties. A cruel twist being that eventual play-off winners Newcastle BS soon later folded, denying the Bay and the other teams in UN1 who made the play-offs a place in the UniBond Premier League.

For the start of the 2009/10 season manager Neil Young made a number of signings in order to strengthen the side with the hope that the club could go one better this time around. Off the field, the club has managed to secure the biggest shirt sponsorship deal in the clubs history with The Co-operative Food Group. With a planned increase in community based initiatives, the launch of the Elite Performance Centre for the best young players in the area and with efforts continuing on improving ground facilities, the club can look forward to a bright future.

The season started brightly for Colwyn Bay as they held the top spot for much of the season, but it was always a false position as the chasing pack had several games in hand over Colwyn Bay and with each game played, the gap continued to shrink. Colwyn Bay actually finished the season in 4th place and a massive 25 points behind eventual winners, FC Halifax and 21 points behind 2nd place Lancaster City.

This was enough to secure Colwyn Bay a 2nd successive season in the play-offs and this time the would make full use of them as they travelled to Curzon Ashton where the Bay came from behind to win 2-1, then travelled to the Giant Axe where in monsoon conditions, Colwyn Bay won the match, and promotion with a late penalty strike from Ian Sheridan.

Manager Neil Young decided to leave Colwyn Bay to join re-formed Chester at the end of the season and club captain and ex-Tranmere Rovers defender Dave Challinor was installed as player/manager. Challinor immediately brought in Colin Woodthorpe as his assistant.

Challinor’s confidence in his decision making, coupled with an eye for spotting players with the required attributes saw his young side get his first season in charge off to a flyer as they went straight to the top of the table. Such was the success of this team, Colwyn Bay were very rarely outside of the play-off places and finished 2nd in the league behind the much fancied FC Halifax. After a comfortable win against North Ferriby, Colwyn Bay then went on to win 1-0 against FC United of Manchester to win promotion to the Blue Square Conference North.

Challinor and Woodthorpe, dropped a bombshell by moving on in October 2011 to take over at AFC Fylde and striker Jon Newby agreed to step up to take over as player-manager.
He won the league’s Manager of the Month award within three months of taking over and successfully kept the team in the Conference North with a 12th place finish in their first season.
The follow season, however, was a struggle on tight budget and Newby was sacked in January 2013 after some disappointing results and replaced by former club goalkeeper Lee Williams.

He lasted only a month and after the team failed to win a point in four successive league defeats, he was replaced by ex-Chelsea and Leceister City defender Frank Sinclair.
He engineered a tremendous finish to the season as the team won six games in the space of 15 days to secure their Conference North status.

The Seagulls finished 12th after being in contention for the play-offs at one stage.

Sinclair was in charge for 23 months, but resigned in January 2015 after a poor run of results. His assistant Gus Williams took over until the end of the season when the Seagulls were relegated on goal difference to end four seasons in the Conference North.

Williams then stood down with assistant and former Burnley winger Ash Hoskin taking over, assisted by former Macclesfield and Accrington Stanley manager Phil Staley. They both left in October 2015 after a disappointing start to the campaign, but Kevin Lynch, assisted by Peter Cumiskey, were ue club mnable to turn things around.

Since then Paul Moore and then his initial assistant Phill Hadland have both had spells in charge, before the management duo of Alan Morgan (ex-Tranmere Rovers) and Craig Hogg took over November 2017. In their first season they missed the play-offs by just two points after suffering injuries to key players in the closing weeks.

Morgan parted company with the club in September 2018 with Hogg and Coverley taking charge as manager and assistant manager respectively.

NEW ERA

 DUE to financial pressures, the club’s shareholders made the huge decision in May 2019 to end 35 years in the English pyramid and return to the Welsh system, as the board felt it was the only way that the club could survive.

The Seagulls were accepted to the new FAW Championship North for the 2019/20 season, curtailed due to the Covid-19 pendemic, and with the club putting a five year plan in place, aimed at getting promotion to the Welsh Premier League and to challenge for  European football, manager Craig Hogg signed a new five year contract.

 With Neil Coverley joining the board as Director of Football, Mark Orme was appointed as new assistant manager.

 In 2021 Neil Coverley took over as club chairman, following the passing of Bill Murray, and Iain Bennett was installed as Craig Hogg’s new assistant manager.

 Craig Hogg was replaced by a new manager, former Welsh international, Steve Evans in January 2022 and the Bay reached the semi-finals of the Welsh Cup in 2021-22, b=narrowly losing to eventual winners The New Saints.

The 2022/23 season proved to be q memorable one in the club’s history, winning the JD Cymru North title having lost only one league game all campaign and winning 25 consecutive matches and scoring a total of 101 goals. 

The Bay completed the double with victory over Porthmadog in the final of the Welsh Blood Service League Cup northern final but were beaten by Barry Town in the competition’s national final.